ABC Toy Company Dolls 1930s-1950s
There is very little known about the A.B.C. Toy
Company, their dolls and toys were probably distributed
through Butler Brothers and it appears the few dolls we
have found marked or with original hangtags, were perhaps purchased from other manufacturers to dress and resell.
Baby Doll, 17" tall, composition head and limbs, cloth
stuffed body, Mama crier, lightly molded brown hair, brown sleep eyes, closed
Marked on neck as shown: A.B.C. TOY CO. Other sized Mama dolls were
probably available too.
ABC Mama Baby Doll 17"
1949-1950s ABC Mary
Hoyer type doll with molded ears, 14" tall, all hard
plastic, molded hair beneath her saran
blonde wig with curly bangs and two braids tied with
plaid bows, fully jointed body, blue sleep eyes, came with an A.
B. C. Toy Company tag and booklet with instructions for washing the
Wearing her original clothing; sheer short white puff sleeved blouse, red, white and blue jumper with floral trim
suspenders, red belt, matching big plaid hair bow, white nylon socks and red leather shoes
Doll is marked on back
blank raised circle O
like the Mary Hoyer dolls and other dolls - but with no text inside
Note: This same plaid jumper outfit has also been found on
1949 ABC Mary Hoyer type doll 14"