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McCall magazine featured a Betsy
McCall one dimensional paper cut out doll with fashions and a story line
that began in 1951. Betsy ran in their magazine from
1951 for 44 years until it's demise.
The Ideal
Novelty & Toy company produced the first three dimensional Betsy McCall doll in 1951 she
is 14"
tall, uses the Toni marked body. Next came the
American Character
smaller sized Betsy's, then
Uneeda,
Horsman and Robert Tonner is reintroducing Betsy McCall dolls.
See all the identified Betsy & Family dolls shown
below. |
Betsy McCall
& Family Dolls Identified
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1951-1953 Ideal Betsy McCall Doll
Ideal's Betsy is 14" tall, used a hard plastic jointed Toni marked body,
with a vinyl head and a
brunette saran wig or rooted saran wig glued to her head, brown sleep
eyes with real upper eye lashes and painted lower lashes, cute pug type
nose and smiling closed mouth.
Doll head marked McCall Corp
Doll back marked Ideal Doll P90
Betsy is wearing one of the seven separate outfits
available.
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In 1957 American Character produced a 8" tall Betsy McCall doll. This doll is more posable than the earlier Ideal doll,
as she also has bendable knees. Later still, would bring other
sized Betsy's onto the market, also from American Character;
14", 20" with flirty eyes, 22" and the 29" tall Playpal type doll and
Betsy's cousin's too; Sandy and Linda McCall who are all shown below.

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1957+ American Character
Betsy McCall doll, 8" tall
Betsy in her original camisole, socks and shoes,
hard plastic jointed body including jointed knees, hard plastic head, light brown hair
rooted into a skullcap or wigged, blue sleep eyes with molded
eyelashes and a closed mouth.
Doll marked on back McCall Corporation
The 8" tall Betsy doll are the most common size
found and also the most prized Betsy doll by
collectors.
The Allison Corp. ca. 1957 Bonita doll, 8" tall,
soft vinyl head with rooted hair, sleep eyes, closed mouth, walking doll
non-jointed knees, is a
Betsy McCall clone competitor, it is unknown if or how Bonita is marked. |

1957+ American Character
Betsy McCall doll face, 8" tall
Close up of her lovely face
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1958-1959 American Character, Betsy McCall doll,
14" tall, all plastic jointed body, vinyl head with rooted hair, sleep eyes with real upper eye lashes, closed mouth.
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1959 American Character, Betsy McCall doll,
20" tall with flirty eyes,
all plastic jointed body, vinyl head with rooted hair, sleep eyes with real upper eye lashes, closed mouth,
doll marked;
McCall Corp. © 1958.
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1959-1960s American Character,
Sandy McCall doll 36" tall
1959-1960s
Sandy McCall, 36 or 38" tall with molded hair, Playpal type, he is Betsy McCall's cousin, made also by American Character, marked McCall
Corp. 19©59 on back of
his head, there is also a cousin Linda McCall doll who is Sandy's twin sister.
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1961 American
Character,
Betsy McCall doll, 29" tall
1961 Betsy McCall, 22, 29-30, and 36" tall
Playpal type, all hard plastic with vinyl head, is fully jointed at the neck, shoulders, waist, hips,
thighs and wrists, has sleep eyes and rooted hair, maybe marked on head: McCall 19©61 CORP.
Photo courtesy of Psychadurmont |

1964 Uneeda Betsy McCall Doll 11 1/2" tall.
1964 Uneeda Betsy McCall, 11 1/2"
tall (teenage doll),
all vinyl jointed body, jointed at the neck, shoulders and hips, vinyl
head with page boy rooted light brown hair with bangs, sleep eyes with plastic upper
lashes, painted lower eye lashes, closed mouth. |

1971-1974 Horsman
Beauty Parlor mannequin head
Note; the head was not sold with the Betsy McCall name at this time. A vinyl head
with long rooted hair no bangs, painted facial features with feathered brows, painted eyes with real upper eyelashes, painted lower lashes,
open smiling mouth with teeth, This head mold is used for the later 1975
Betsy McCall doll, described below. |

1974 Horsman
Betsy McCall
Beauty Box Doll
1974 Horsman Betsy McCall
Beauty Box doll, 13" tall, came with extra hair pieces and non-toxic
makeup. |

1975 Horsman Betsy McCall Doll
1975 Horsman Betsy McCall doll, 29-30" tall, Playpal type
doll, uses the head mold from the above
1971 Horsman Beauty Parlor mannequin, thus the same facial
features with a plastic jointed teenage body, came wearing a white
ruffled eyelet blouse with black attached skirt, black and red beret
hat, red open toe sandals, doll marked on head either;
B. M. C. Horsman 1971 or
Horsman Dolls Inc. 19©74. |
Additional Betsy McCall Dolls not shown
Over the years it seems every doll company had a shot at
producing a Betsy McCall doll; 1986 the Rothschild Doll Company of Massachusetts made 8" and
12" Betsy McCall 35th
anniversary dolls, the Tomy Doll Company and Larami Corporation made Betsy dolls, and even today
Betsy is being refreshed and re-introduced by the
Robert
Tonner Doll Company.
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