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Advertising Dolls Identified 1950s USA

Advertising dolls were made to sell a product brand

Advertising Dolls 1893+ | < 1950s > | 1960s+

Advertising Dolls Identified

1950s Colgate Palmolive Vel soap doll 9" tall

1950s Colgate Palmolive Vel (dishwashing) or Fab (laundry Detergent} Doll 9″ tall, hard plastic jointed body, sleep eyes, No molded lashes, blonde mohair wig, wore a short pink dress with white trim tied at the waist with ribbon, white nylon socks and white vinyl slip on shoes, mail in premium doll shipped in a plain brown mailing box.

1951 Colgate-Palmolive Fab, Princess Doll, 5 1/2" tall,

1951 Colgate-Palmolive Fab, Princess Doll 5 1/2″ tall, dress me type all hard plastic doll, stationary non jointed legs, sleep eyes, mohair wig.  Advertising doll for Colgate-Palmolive Fab soap detergent.

1952 Colgate-Palmolive Fab, Incline Walking doll, 6" tall,

1952 Colgate-Palmolive Fab, Incline Walking doll 6″ tall, all hard plastic, jointed at the hips, painted molded blonde hair, blue side glancing sleep eyes, closed mouth, dressed in a sleeveless red and white polka dot dress, painted white socks and black shoes.  Doll marked on bottom of her foot PMA.  The Incline walking doll was made by Plastic Molded Arts.  Advertising doll for Colgate-Palmolive Fab soap detergent.

1953 Ideal Kendall Miss Curity doll, 14" tall

1953 Ideal Kendall Miss Curity doll 14″ tall, hard plastic jointed body, sleep eyes, saran wig, white nurse outfit, first aid kit and book, the Miss Curity doll uses the Ideal Toni body and doll marks. Curity is a trademark of the Kendall Company.

1953-1954 Inez Holland House for Luster-Creme Shampoo Starlet Doll, 8" tall

1953-1954 Inez Holland House for Luster-Creme Shampoo Starlet Doll 8” tall, hard plastic jointed strung body, sleep eyes, molded lashes, blonde mohair wig, molded T strap shoes, wore a pale pink flowered taffeta long gown, came with a wardrobe. 

1955 Colgate-Palmolive Fab Walking Doll Lucy by Virga 8" tall

1955 Colgate-Palmolive Fab Virga Lucy walking doll 7 1/2″-8″ tall, a hip pin walker, Ginny type doll, Lucy is all hard plastic with a jointed body, glued on golden blonde wig, sleep eyes, closed mouth, dressed in a purple sleeveless bodice with attached large colorful polka dotted skirt, white shoes.  Fab soap box tops mail in premium for the doll.  Advertising doll for Colgate-Palmolive Fab soap detergent.

1955-1958 Sun Rubber Gerber Baby doll 12" tall

1955-1958 Sun Rubber Gerber Baby doll, 11-13″ and 18″ tall, made of all rubber, with molded hair and open mouth, designed by Bernard Lipfert, doll mark on head: Gerber Baby © Gerber Products Co, mark on back Mfg. by the Sun Rubber Co. Barberton, O., USA Pat. 2118682 Pat. 2160739.

1956 Citro Polly Ponds cold cream Beauty doll 24" tall

1956 Citro Polly Ponds Beauty Doll, 24″ tall, hard plastic jointed walker, blonde mohair wig, sleep eyes, closed mouth, wearing her original striped jumper, doll is unmarked. Advertising doll for Ponds Cold Cream products doll made by Citro Manufacturing Company.

Also 1956 Citro Polly Pond’s Bride fashion type doll 24″ tall, with a one piece stuffed vinyl body, doll sold for $21.95 originally, doll marked 1325-1, Made in USA on neck and a 1950s Citro Polly Pond’s Bridesmaid doll 8″ tall, each doll dressed accordingly, came with beauty kits and are different dolls altogether.

1956 Horsman Lifesaver Candy doll 11" tall

1956 Horsman Lifesaver Candy Doll, 11″ tall, has the Betty one piece vinyl stuffed body jointed only at the neck with the Ruthie or Betty vinyl head mold, rooted hair in the pastel colors of: pink, green, or blue,  sleep eyes, came with a miniature roll of Lifesaver candy attached at the doll’s neck.  Doll shown has pink pastel hair and is in her original clothing, doll marked on neck Horsman 20. Advertising doll Kraft Foods Lifesaver Candy brand.

1956 Nasco Miss Pepsodent doll 16" tall

ca. 1956 Nasco Miss Pepsodent doll, 16″ tall, vinyl head with rooted hair, sleep eyes, open mouth with teeth that roll to change from yellow (when laying down) to white (when standing upright), one piece magic skin body jointed only at the neck, doll marked Ae or AE.  Advertising doll for Unilever’s Pepsodent toothpaste.

1956 Procter-Gamble Joy dish soap doll 8" tall

1956 Procter-Gamble Joy Dish Soap Doll, 8″ tall, head turning walking doll, jointed hard plastic body, wigged, sleep eyes, closed mouth, molded painted white shoes, a Dress Me type doll.  Advertising doll for Proctor & Gamble, P & G Joy dish soap. 

1957 Colgate-Palmolive Fab, Picture Doll 7 1/2" tall

1957 Colgate-Palmolive Fab, Picture Doll, a Virga non walker Lucy doll, 7 1/2-8″ tall, Ginny type doll, Lucy is all hard plastic with a jointed body, glued on pale blonde wig, sleep eyes, closed mouth, dressed in a pink short sleeve taffeta dress with light blue ric rak trim, straw hat with pink ribbon, pink socks, pink rubber shoes.  Fab soap box tops mail in premium for the doll, plus three other outfits; Wedding Ensemble, Daytime Dress, Sleepy-time Lounge outfit.  Advertising doll for Colgate-Palmolive Fab soap detergent.

1958+ American Character Toni doll, 10, 14, 20 and 25″ tall, Gillette advertising doll for Toni hair care products, fashion lady doll with high heel feet, she has the same face mold as Sweet Sue Sophisticate; vinyl head with rooted hair, plastic body jointed at the neck, shoulders and hips, the 25″ size has a twist waist, slightly smaller bust line than Sweet Sue Sophisticate, the 10″ size doll came came in beautiful 1950s style outfits, also sold separately.

Earle Pullan also sold a similar Toni doll, at least in the 24-25″ size, it’s unknown what Pullan named her, doll mark Earle Pullan.

1958 Waldorf Tissue Ballerina doll 8" tall

1958 Waldorf Tissue Ballerina doll 8″ tall

Advertising Dolls Identified 1950s not shown

1951 Horsman Hanes Baby doll, 18, 21, 22″ tall, possibly other sizes too, vinyl head with molded hair, vinyl lower arms, closed eyes, open yawning mouth, cloth stuffed body and limbs, came dressed in a two piece sleeper set in blue, pale green or pink with a Hanes tag, doll is marked Horsman or unmarked, advertising doll for Hanes.

Early 1950s Caleski doll, 16 1/2″ tall, all cloth stuffed doll wearing imprinted clothing; a green beany cap, painted outline of hair, painted facial features, pointed elf ears, green gloves with left hand holding a camera, a brown film strip tunic with dolls name imprinted on front and green jester type shoes, advertising doll for opticians who also sold and processed film.

1956 Ideal Miss Revlon doll, hard plastic, see the Ideal page.           1957 Arranbee Miss Coty Girl doll made of hard plastic on the Arranbee page.

1959 Eegee Miss Sunbeam doll, 17″ tall, hard plastic jointed body, vinyl head with blonde rooted hair in an up-do, blue sleep eyes, closed smiling mouth, wore a blue 1950s style short sleeve dress with a full skirt, white collar and cuffs, white half apron, socks and shoes, doll mark Eegee on back of neck.  Sunbeam bread advertising doll.  In 1970 Horsman made a smaller Miss Sunbeam hard plastic doll.  Checkmate Promotions, Inc. made an all cloth Miss Sunbeam doll, actual date unknown, most likely after the 1970s.

Advertising Dolls 1893+ | < 1950s > | 1960s+

Advertising Dolls with Values 1900-1990 book in 1997 by Myra Yellin Outwater, Advertising Dolls Identification & Value Guide book in 1980 by Joleen A. Robison & Kay Sellers and continued research across the Internet since 1999 which we share with you.

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